Word of Mouth – What is it Good for?
There are 2.4 billion conversations about products and brands every day. What role does social networks play? According to a study conducted by Google and Keller Fay, any conversation that involves any mention of a brand is a Word of Mouth (WOM) Conversation. With that kind of potential it is important that you implement a social network management plan. Continue reading
How do you treat your potential customers?
Everyone knows the story about the thieves that stole the golden goose to get her golden eggs. But they did not get the gold because they were impatient and killed the goose? Are you killing your golden geese? Your potential customers are your golden geese. You never know when they will buy. You have to keep in touch with them and keep your company in the front of their minds so that when they are ready to buy they think of you. Continue reading
Marketing 101
Internet Marketing is about work. How much do you to put into it dictates how much you will get out of it. Marketing is defined as ”a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging value with others”. Continue reading
